Hello from Awin, we are a Global affiliate marketing network empowering brands, publishers, technologies and agencies, of all sizes, to grow their businesses online through partnerships.
We work with over 15,000 advertisers; and within retail specifically track over 40 sub-sectors, from womenswear to white goods. Our data allows us to tell stories across the whole retail landscape, support our brands in understanding their performance in the wider context of the market, and predict future trends.
We have over 210,000 active partners on our open network including price comparison, social influencers, bloggers, on-site technologies and media houses. Our portfolio of varied partners allows us to create, track and optimise relationships to achieve any brand objective such as brand awareness, new customer acquisition and on-site conversion rates.
In 2020 we tracked a channel ROI of £22 for every £1 spent across retail, with a 104% increase in revenue for our brands year on year.
Member Content: Growth and resilience: Awin Report 2021 examines how affiliate industry is fuelling surge in ecommerce sales
27/04/2021
During a tumultuous year, businesses sought solace in the adaptability and creativity of the affiliate channel. This year’s Awin Report chronicles that story....
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Member Content: The Multi-Touch Twenties: Revamping affiliate attribution post-2020
21/04/2021
After a year of epic global disruption how can marketers take back some control? Multi-touch attribution points the way forward....
Member Blog Post: It’s a New Year for Retail: Seven Digital Predictions for 2021
25/01/2021
As the world as we know it continues to change, what influence will this have on consumer habits, ecommerce capabilities and affiliate marketing?...
Member Content: Beauty Sector: Market Trends 2020
25/11/2020
With over 480 beauty advertisers on the Awin UK network, our Client Partnerships team investigate th...
How social media influencers are boosting revenue for brands
15/10/2018
Social media is being increasingly used by digital customers, and in the 16-24 age group social networks are the top product research channel. Sports and fitness brands are taking advantage of this and using influencers to show tangible results of health and fitness, as well as relatable and inspirational content. Here’s how they’re doing it....
Travel Booking Trends: Mobile and online booking dominant
18/09/2018
Mobile phones have become the dominant medium for customers to book holidays, with research suggesting that the majority of Britons booked their summer holidays online in 2018, whilst more booked via their mobile phone than did through travel agents. Research has also suggested that customers are still searching for discounts for holidays, but prefer to source these online rather than face-to-face. But what is it that’s given mobile the edge? In this article, Awin explores the growing popularity for booking holidays online. Let’s get started....
Member Content: The Awin Report 2017/2018
30/04/2018
Building on last year’s inaugural edition of The Awin Report, the first, global ...
9 affiliate marketing trends in 2018: Are you prepared for them?
07/03/2018
Things are changing very quickly in online retail, and affiliate marketing is no exception. It’s always hard to know what’s coming, but some things on the horizon are very large and very clear. In this article you'll about nine trends for affiliate marketing in 2018....
Member Content: Boden UK: Driving Interaction Through Content
06/11/2017
A huge focus over recent months within the affiliate industry has been around integrating content an...
Member Content: TOPSHOP target students to grow affiliate programme
Global fashion retailer TOPSHOP base their primarily content lead affiliate marketing programme arou...
Member Content: TOPMAN: Innovative collaboration with Awin and Vouchercloud
TOPMAN’s aim was to run never-before-seen activity that demonstrated their desire to collabora...
Member Content: Superdry FR: Rewarding on Influence
Awin has worked with international fashion brand Superdry since 2012 across several European markets...
Member Content: TOPSHOP incentivise publishers via Awin's Opportunity Marketplace tool
Fashion retailer, TOPSHOP had the objective to be more innovative with publishers on their programme...
Member Content: Ten Affiliate Marketing Trends for 2017
08/02/2017
With the New Year upon us, what are the key affiliate marketing trends that will shape the network&r...
The Impact of Peak Trading Across The Affiliate Channel
18/01/2017
Most would agree that Christmas seems to start earlier every year. That’s certainly true when it comes to online retailers – their campaigns really begin with the Black Friday period. But how does the early start look across affiliate channels and their advertisers?...
Member Content: Whitepaper: Are You Receiving Honest Rewards For Honest Sales
28/07/2016
At last year’s Performance Marketing Insights we presented on ‘The Hidden Commission Kil...
Member Content: Whitepaper: Fashion Focus 2016
We’re delighted to release our dedicated Fashion Focus 2016 whitepaper. This whitepaper is pac...
Member Content: Whitepaper: Top Ten Affiliate Marketing Trends In 2016
Every year Affiliate Window publishes the key trends we think should be front of mind for the indust...
Mobile sales performance continues into Q3 2015
09/10/2015
We have seen interesting results for mobile commerce this quarter, with overall key performance metrics increasing in Q3, even though mobile traffic has slightly decreased....
Affiliate Window Sector Spotlight - Travel
20/07/2015
The UK Travel Sector has enjoyed excellent growth in Q2 2015 at the third highest rate the industry has seen in six years according to the latest IMRG Capgemini e-Retail Index...
Lingerie sector spotlight
15/06/2015
The UK online lingerie sector has enjoyed considerable growth over the past few years, with the industry seeing growth of 265%, compared to 116% for the online retail sector between 2009 and 2014....
The International affiliate opportunity
22/10/2013
At this time of year attention turns to setting marketing goals and priorities for the coming year. This is always an interesting task as it allows us to reflect on whether what we planned last year came to fruition but also allows us to identify the wider trends that are shaping our industries....
An m-commerce infographic: Making Sense of Mobile
20/09/2013
An infographic from Affiliate Window including many interesting statistics on mobile commerce....
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