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Reports

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Optimising Customer Acquisition and Retention

IMRG conducted a survey to gather information on customer acquisition and retention with the aim to provide industry benchmarks and…

10/05/22
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Online Retail Performance: Looking Back to Move Forward

As we leave 2021 behind, it seems as though a lot has changed within the space of a year. We’ve…

23/03/22
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Reports
Black Friday and Christmas Review 2021

Alongside Christmas, Black Friday is arguably the most important time of the year for many retailers.  With the support of…

15/03/22
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Fashion Connect 2022: Key Learnings

IMRG’s physical Fashion Connect 2022 took place at The Hurlingham Club, in Fulham, on 9th February 2022. The day was…

04/03/22
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What’s the Outlook for Online Fashion Retailers?

Supported by Certainly The world of online fashion retail is shifting, as we’ve observed rapid changes in the way that…

09/02/22
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How Supply Chain and Cyber Threats Are Impacting Digital Channels

Supported by Lockton Major changes in consumer demands and behaviour over the last two years have triggered a transformation in…

04/01/22
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All I Want For Christmas Is… Online Retail Customer Christmas Wishlist

Supported by Emarsys As Christmas 2021 approaches, shoppers are looking ahead to the festive season, thinking about buying their Christmas…

01/12/21
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UK Consumer Home Delivery Review 2021

Supported by nShift & Maru We’re delighted to bring you IMRG’s UK Consumer Home Delivery Review, 2021/22. Our survey tracks…

25/11/21
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Five Key Things to Understand About Customer Behaviour & Expectation

Supported by Epsilon & Avalara Over the past year, there have been many enforced changes to how we have been…

03/11/21
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Four Things That Could Impact Performance Over Black Friday

Supported by Epsilon & Avalara In the run up to peak trading, retailers are thinking about how best to maximise…

22/10/21
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Reports
Local Is The New Global

Supported by Gophr Much has been written about the changing face of retail forced on the industry by recent events.…

13/08/21
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Reports
Change (ing) faces of retail

Summary Recent events have led to a massive upheaval in the retail sector. Retailers 5 year investment plans either became…

23/06/21
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Reports
Home & Garden Sector Report 2021

Summary IMRG’s first deep dive in the H&G sector coincides with one of the most turbulent trading periods in recent…

22/06/21
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Reports
Five charts illustrating the state of online delivery

Summary On 21-22 April 2021, IMRG ran a virtual summit focusing on online delivery and how it has been impacted…

11/06/21
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Reports
Authority, Buyability, Credibility

Supported by Talkoot Summary Retailers are spending exorbitant sums on different SEO and advertising tactics but could be overlooking one…

09/06/21
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Reports
Authority, Buyability, Credibility

Supported by Talkoot Summary Retailers are spending exorbitant sums on different SEO and advertising tactics but could be overlooking one…

09/06/21
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Reports
The Returning Conundrum

Supported by ReBOUND Returns Summary Returns is an integral part of the customer proposition. For customers it is one of…

08/06/21
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Reports
Retail – Driving Customer Loyalty In A Digital Era

Supported by Emarsys Summary Much has been written about the massive changes that the pandemic has wrought on to the…

01/06/21
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Reports
Beyond the Buy button

Supported by OSF Digital Summary Marketers and business strategists have a long track record of developing acronyms to describe the…

25/05/21
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Reports
Valuing Home Delivery Review 2021

Supported by Wincanton Summary This is the eighth in the series of the bi-annual IMRG Valuing Home Delivery Review, first…

20/04/21
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Reports
2021: More of the same or new beginnings for eRetail?

Supported by Adobe Summary To borrow from the beautiful game’s vernacular, 2021 looks like it will be a game of…

19/03/21
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Reports
Fashion Connect Report 2021

Supported by Avalara and Remarkable Commerce Summary The last 12 months have not been particularly good for those selling clothing…

12/03/21
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Reports
Consumer Home Delivery Review 2020/21

Supported by parcelLab Summary It is an interesting year to publish the IMRG Consumer Home Delivery Review. Inevitably, many of the…

26/02/21
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Reports
Optimising search on retail sites

Supported by Lucidworks Summary The last 18 months have seen a massive change in the face of retail. With most…

22/02/21
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Reports
The 3 pillars of customer loyalty

Supported by Epsilon Summary Last year was a tough one for retailers globally. As coronavirus-enforced national and regional lockdowns were…

16/02/21
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Reports
Five charts to sum up 2020 in online retail

Supported by Emarsys Summary The pandemic had a negative impact on many business sectors. Retail, with nonessential stores forced to…

01/02/21
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Reports
The Click & Collect Evolution
In Retail

Supported by nShift Summary Click & collect has established itself as a standard fulfilment channel in mainstream retail, but it…

27/01/21
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Reports
Winning Website Optimisation Strategies

Supported by BigCommerce Summary The online retail market has ballooned in 2020, with the coronavirus pandemic accelerating an already-in-motion trend…

03/11/20
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Reports
Data Week Report 2020

Supported by Avalara Summary Three of the largest UK retailers made significant data plays in 2020 by appointing new directors…

23/10/20
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Reports
Customer Week Report 2020

Supported by Epsilon-Conversant Summary From dealing with a surge in demand for e-scooters to addressing what growing interest in e-gaming…

25/09/20
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Reports
What long-term impacts will the coronavirus have on online delivery?

Supported by Amazon Shipping Summary Leading into the coronavirus outbreak, customer expectation around delivery seemed to be hardening. According to…

06/08/20
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Reports
Delivery Week 2020 Report

Supported by Avalara Summary Retail delivery and returns propositions continuously evolve, but the coronavirus has shifted customer fulfilment patterns like nothing…

07/07/20
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Reports
Building for Competitive Growth

Supported by Proximis Summary There have been many attempts to describe, succinctly, what modern retail looks like. The crux of…

29/06/20
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Reports
IMRG UK Click & Collect Review 2020

Supported by Vaimo and Magento, an Adobe Company Summary The IMRG UK Click & Collect Review 2020 is designed to present…

18/05/20
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Reports
Retail in the 2020s – Embracing Green to Turn Red into Black

Supported by Logistics Reply Summary The advent of digital commerce has changed the way in which customers consume. Choice is…

13/03/20
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Reports
IMRG Returns Review – 2020

Supported by Metapack Summary The 2020 IMRG Returns Review is the first of the series, motivated by the increasing importance…

26/02/20
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Reports
IMRG Data Report – How to Refine the Checkout to be SCA-Ready

Supported by J.P.Morgan Summary Payment provision is a vital part of any transaction. However, having invested a lot of resources…

05/02/20
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Reports
IMRG Data Report – 5 things we learnt from Black Friday 2019

Supported by Magento Summary In the lead-up to November – and, therefore, Black Friday – this year the trading climate…

28/01/20
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Reports
IMRG Data Report – The Customer Is Always Right

Supported by Zendesk Summary Customer support is becoming an ever-more complex operation. The days of just answering queries over the…

08/01/20
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Reports
IMRG Data Report – UK Consumer Home Delivery Review 2019/20

Supported by GFS Summary Welcome to the IMRG UK Consumer Home Delivery Review – 2019/20. Over the past 11 years…

13/11/19
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Reports
IMRG Data Report – Considerations for optimising early stages of customer journeys on retail sites

Supported by Conversant Summary Attracting new visitors to your site can be an expensive business, but once you actually manage…

25/06/19
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Reports
IMRG Data Report – Increasing Customer Conversion

Supported by J.P. Morgan Summary There is no doubt that retail overall is facing many challenges in 2019 and online…

25/06/19
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Reports
IMRG Data Report – Online Delivery: Balancing the Books

Supported by GFS Summary What follows is a short thought-piece from IMRG in conjunction with GFS, intended for tier 2 retailers.…

04/04/19
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Reports
IMRG Data Report – Online Delivery: Balancing the Strategic Scales

Supported by GFS Summary What follows is a short thought-piece from IMRG in conjunction with GFS, intended for tier 1 retailers.…

04/04/19
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Reports
IMRG UK Consumer Home Delivery Review 2018/19

Supported by GFS Summary Welcome to the IMRG UK Consumer Home Delivery Review – 2018/19, which is a landmark edition…

25/03/19
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Reports
IMRG Data Report: Customer Funnel Stage 2

Supported by Conversant Summary Do your customers browse your online product ranges but rarely add-to-basket? IMRG have conducted an extensive…

18/02/19
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Reports
IMRG Christmas and Black Friday 2018 Review

Supported by IBM Summary Black Friday has demonstrated a remarkable ability for refusing to settle down into a reliable pattern.…

28/01/19
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Reports
IMRG Data Report: Best practice for optimising search on smartphones

Supported by IBM Summary The content for this report is based upon a dedicated study we undertook in relation to…

16/01/19
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