Salsify helps brand manufacturers, distributors, and retailers in over 80 countries collaborate to win on the digital shelf. The company’s Commerce Experience Management (CommerceXM) platform serves as the system of record for products, facilitates cross-team and cross-organization collaboration at scale, and provides the insights needed to continuously optimize product pages across channels. The result is shopper-centric, frictionless, and memorable commerce experiences. Great commerce experiences that are delivered efficiently improve brand trust, amplify product differentiation and assortments, increase conversion rate, improve profit margins, and speed time to market.
Learn how the world’s largest brands, including Mars, L’Oreal, Coca-Cola, Bosch, and GSK, as well as retailers and distributors such as E.Leclerc, Carrefour, Metro, and Intermarché use Salsify every day to stand out on the digital shelf.
ProductXM is our flagship platform for brand manufacturers. It comprises all of the solutions and packages we sell to our brand customers, including Activation, DTC, Insights, our core and enterprise platform capabilities, and more.
The goal of understanding this platform is to orient customers as to how all our solutions work together, and the executive-level business challenges the platform solves for. This is key for being successful with our “land-and-expand” strategy.
It was built to give brand manufacturers a modern solution to easily manage, optimize, and syndicate their product data to an omnichannel environment.