• Company


We are an outsourced data and analytics agency providing awards winning services to active ecommerce brands that are looking to activate the next stage of their data journey.

At Performalytics, we focus on unlocking your data so that you can put it at the heart of your business and future potential. We look to gather all your data sources into one place so that all departments within the business get complete visibility to what they need when they need it. To further enhance this, there is a dedicated resource available to support the business along this progressive journey.

By becoming your data partner, we immerse ourselves in your business to fully understand your history, values and experience to date, to help drive you towards your goal. Performalytics will move your entire data strategy into data warehouse whereby the complete business will access a single source of the truth for all reports. We​ look beyond descriptive analytics to build compelling insights that drive more revenue and greater profitability long into the future. ​

We firmly believe that the data only tells part of the story, how you interpret the findings is what can make the real difference to your future success. Our key area’s of expertise lie within: –

  • Business Performance and Growth Analysis
  • Sales analytics
  • Data Visualisation
  • Marketing performance analysis and attribution
  • Customer segmentation and targeting
  • Commercial performance insight and forecasting
  • Data/Analytics Project management and consultancy

Know [Your Business] Better

Know [your business] better

No two businesses are the same. We help you understand the strengths, weaknesses, opportunities and challenges in your business and help you develop solutions for your business. The people at Performalytics are obsessed with learning about the different challenges within businesses and brands. Talk to us about activating the data in your business. Business Intelligence Single source of the truth Missed Opportunity Analysis KPI Measurement Automated Reporting Insights Analysis

Know [customers] Better

The customer is still king – let’s get to know the king better. We help you understand who your customers are, where they are, and what factors drive their purchase decision-making. We helped Finisterre understand their key customer groups and how best to identify and engage with them to feed continued growth. From their loyal cold water adventurers to their one-off gifters. Talk to us about your customers and our expertise. Customer Engagement Segmentation Drive Demand Realise Opportunity Customer Journey Predictive Customer Value Scoring

Know [ecommerce] Better

The high street is now digital and your online customers behave very differently to your high street customers. We help businesses understand and act on the data in their businesses to create efficient, scalable, intelligent ecommerce insight. We have helped Vivobarefoot implement eCommerce strategies from Harrogate to Hong Kong. Talk to us today about your eCommerce business needs. Supply and Demand Acquisition Drivers Product Groupings Returns Analysis

Know [data] Better

The data you need to grow your business is already in your business. We help you organize, store and access that data through a combination of expert consultation and data technology. We enabled Finisterre to use a single source of the truth for all performance reporting, creating consistency across all departments. Talk to us about activating the data in your business. Data Warehousing & ETL Data Management Data Mapping Data Blending Data Visualisation

Know [marketing] Better

Effective marketing is more important than ever in an increasingly competitive online marketplace. We help our clients understand everything about their marketing message and how it impacts customers both online and offline. For Derbyshire CCC, we transformed their marketing approach, smashing ticket sales and new supporter targets, picking up some awards in the process. #awardwinning Talk to us about advanced marketing data and analytics. Build Relevancy Marketing Attribution Campaign Analysis Performance Dashboards
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