We are excited to present you with our ‘The Giving Economy: How Social Impact and Sustainability Drive Ecommerce Growth’ report supported by Ecommpay.
Topics include:
- Consumers’ awareness and engagement with charitable work
- The link between charity support and purchase intent
- Social and environmental initiatives at the checkout
- The donation options consumers want and where
- How consumers want to see the impact of their support
- Opinions on one-off versus reoccurring donations
- Round-up donation and matching campaign features
- Consumers perceptions on whether retailers are environmentally responsible
- How sustainability efforts will evolve
Sneak peek at a few of the trends included in the report:
📈 Engagement is high – The majority of consumers actively support charities or do so when the opportunity arises
✔️ Consumers want control – Consumers would like control over the donation process on a purchase-by-purchase basis
💸 The checkout is key – The checkout is one of the top places to implement charitable donations and support
Just some of the key takeaways:
Find out how consumers like to support environmental and social causes
Discover the steps to make charitable donations more convenient for consumers
Establish ways to support environmental and social initiatives through your products and packaging
Download Report