IMRG’s Quickfire Q&A is the latest video-cast for essential eCommerce and retail insight! Every week IMRG’s data experts go against the clock to quiz our special guest experts around key issues facing the industry.

This weeks topic was ‘Optimising Paid Social Performance’, with Luke Jonas, CCO at Nest Performance, answering questions such as: What trends in paid social have you been seeing recently? Which platforms are most popular / generate best results? and If you are new to paid social, how would you suggest they start?