We are proud to announce our EU Expansion Report 2026 in collaboration with global fulfilment provider fulfilmentcrowd.
Register your interest and we will share the report with you once it’s live!
What will be inside?
EU expansion presents clear opportunity for UK retailers, but growth depends on selecting the right markets and localising effectively. This report will provide practical guidance to help retailers make informed decisions and scale with confidence.
Inside the report, we will cover:
- Which EU markets show the strongest consumer demand and best fit by product category
- Where retailers are currently selling and their future EU expansion plans
- How to use marketplaces as a core EU growth strategy, including the top platforms by country and key IOSS considerations
- How social commerce trends vary across EU markets and what this means for acquisition strategy
- How to localise language, delivery, payments, returns and stock location to improve conversion and retention
- Cost-effective stock positioning models, comparing UK fulfilment, single EU hub and multi-node approaches
- Key compliance considerations retailers should be aware of when selling into the EU
With operational insight from fulfilmentcrowd, the report will help retailers approach EU growth in a structured, commercially realistic and cost-conscious way.