IMRG conducted a survey to establish what countries retailers were delivering to, whether they offered cross border commerce, and in which categories. The survey was conducted in April 2022. Data was gathered from 300 UK retailers, to find out how they operate cross-border.
The aim of this survey, conducted in collaboration with Avalara, is to provide retailers an accurate benchmarking tool to establish where they sit in the market.
This report aims to understand where retailers were shipping to, and operating costs, so that we could get a better picture of the market, and what the current cross-border commerce scene looks like.
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