In this week’s show (1st Aug), IMRG will be revealing all the latest trends into eCommerce conversion rates, enabling you to benchmark your performance against industry averages.
The conversion rate metric has seen consistent declines since pandemic peaks. We will be uncovering whether the market has seen any improvements in Q2 so far, and whether big events such as the Euros had any impact on performance.
We will explore average conversion rates across a variety of eCommerce product categories such as clothing, health & beauty, home & garden, gifts, electricals, sports & outdoors, etc using IMRG index data.
As with all shows, we will reveal total market revenue performance for last week, as well as have guest industry experts on hand to provide actionable advice on accelerating growth.
The trend lines
See whether the conversion rate metric has picked up in recent weeks
Product category differences
Discover which product categories are seeing higher conversion rates
Summer of sports
Find out the impact of big events on key metrics such as conversion and revenue
Industry expert advice
Hear from industry experts on what you can do to prompt growth
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