This virtual roundtable networking event will allow you to gain knowledge on the most effective techniques for your ecommerce social media strategy, while learning which channels are most effective for specific categories and products.

During this session, you will discover which approaches your peers have taken to produce good social media content, as well as looking at any social campaigns they have run, whilst gaining insight on how to interpret the success of these.

We will also delve into effective methods of tracking your social media campaigns, so that you can learn best practice in monitoring ROI against each channel.

*** Please note that this is a Retailers only event.***

Key Takeaways

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    Measuring effectiveness

    Learn how you can measure the effectiveness of social channels

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    Choosing the right channel

    Discover how different social channels offer retailers different options

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    Enhance your strategy

    Understand best practice around your ecommerce social media strategy

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    Learn from example

    Reflect upon social media campaigns that have produced good results

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