Join us for our Virtual Roundtable on Wednesday 25th February, where retailers will discuss the latest customer funnel trends across the industry. Meet with 15+ retail peers who will share ideas for moving customers smoothly across the funnel to inspire conversion.
IMRG will provide data and insights that covers the full customer funnel, enabling you to compare how your customers are behaving compared to the wider industry. This will be followed by an open retailer discussion on what’s working to improve conversion, what’s not, and where opportunities lie next.
Before the session, start to think about these key questions:
- Which stage of the customer journey is currently delivering the strongest conversion, and what factors appear to be driving this performance?
- Where are you seeing the greatest pressure on funnel performance, and where do you see the most opportunity for improvement in 2026?
- What changes or tests have you implemented recently that have had a measurable impact on conversion?
- How are you re-engaging customers following conversion, and which approaches are delivering the strongest results?
- Are you experimenting with AI across the funnel to support conversion, and where is it adding the most value today?
IMRG funnel data
Gain exclusive IMRG data covering the full purchasing funnel
Tactics to improve conversions
Hear how retailers are guiding customers more effectively through the funnel
What worked (and didn’t)
Learn from real strategies and honest lessons shared by your peers
Expert insight
Gain practical tips from IMRG and fellow retailers on achieving growth
