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About IMRG

The UK's Online Retail Association

IMRG is the UK’s online retail association – a membership community offering neutral and unique resources for online retailers.

We help our members understand and improve their online retail performance through a busy programme of performance benchmarking, data analysis, insight, best practice-sharing and events.

We have been tracking online sales since 2000 – and now measure over 120 individual metrics in a series of indexes, providing in-depth intelligence on online and mobile sales, delivery trends, marketing ROI and channel performance.

Our membership community is comprised of businesses of all sizes – multichannel and pureplay retailers, multinationals, SMEs and micro retailers, as well as a wide range of solution providers to industry.