IMRG Connect - Fashion & Beauty
Join leading fashion and beauty retailers at IMRG’s data and networking event. Discover the latest performance trends, share practical strategies with peers, and find out which technologies and tactics are driving real growth across two of eCommerce’s most dynamic sectors.
Why Attend
Exclusive insights: Access the latest IMRG data revealing how fashion and beauty retailers are performing online.
Collaborative learning: Take part in focused roundtable discussions on conversion, checkout, returns, and more.
Peer-to-peer connections: Exchange rapid, one-to-one insights with industry professionals tackling the same challenges.
Actionable takeaways: Leave with practical strategies and new ideas to boost performance and ROI in 2026.
Event format
Fashion & Beauty Connect 2026 combines insight-led presentations with highly interactive networking formats.
Roundtables – Small-group discussions where retailers compare Fashion & Beauty results, share challenges, and uncover strategies to improve performance across key metrics.
Peer-to-Peer Sessions – IMRG’s unique 1-2-1 format for fast, focused conversations that deliver real, actionable insights.
Live Data Presentations – IMRG reveal where your brand ranks among peers and highlight emerging trends in conversion, ROI, and customer behaviour.
Networking & Hospitality – Enjoy a three-course lunch and champagne reception at the Royal Horseguards Hotel, providing ample time to connect with over 60 senior retail professionals.
Event venue
The Royal Horseguards Hotel, London. A five-star riverside venue combining historic charm with modern elegance.
Enjoy a day of insight, networking, and hospitality overlooking the Thames.
Event Agenda
| 08:30 – 09:30 | Registration | |
| 09:30 – 09:50 | How can fashion and beauty retailers find growth? | Our opening IMRG presentation identifies the pinch-points for fashion and beauty retailers, who have been experiencing very different fortunes online. |
| 09:50 – 10:00 | Guest Speaker Presentation | |
| 10:00 – 10:20 | Performance optimisation roundtables | In these sessions retailers sit together grouped around shared issues and challenges, discussing strategies for improving performance across numerous areas of the online experience. |
| 10:20 – 11:10 | Peer-to-peer idea generator | IMRG’s quickfire engaging format sits everyone in the room together with five different people individually, in eight-minute bursts, to discuss challenges and share ideas around how to progress them. |
| 11:10 – 11:25 | Coffee break | |
| 11:25 – 11:35 | Spend and conversion trends | How did AOV and conversion shift across 2025 for fashion and beauty sub-categories, and how did that compare to their values over the past few years? Are they going in the right direction? |
| 11:35 – 12:25 | Peer-to-peer idea generator | This second peer-to-peer session connects each retailer with five more people in the room to bounce ideas off each other and develop strategies to take back to their businesses. |
| 12:25 – 12:30 | Peak performance highlights | What did we learn from peak trading; what lessons can fashion and beauty retailers take forward into 2026? |
| 12:30 – 12:50 | Performance optimisation roundtables | Building on the discussion earlier, retailers have another opportunity to progress ideas that help to inform winning strategies for growth. |
| 12:50 – 13:50 | Lunch | |
| 13:50 – 14:00 | Using data to improve performance | This case study provides a real-world example of how metrics can be used in combination to identify areas for optimisation focus. |
| 14:00 – 14:10 | Guest Speaker Presentation | |
| 14:10 – 14:30 | Performance optimisation roundtables | In this final roundtable session, retailers get one more chance to learn from each other and swap ideas on how to overcome challenges in online trade. |
| 14:30 – 14:40 | ROI in fashion and beauty: which tech works best? | IMRG present on the technologies that provide the best ROI according to the retailers who use them; how does your investment plan line up against it? |
| 14:40 – 15:00 | Points to inform your strategy | A final session that invites delegates to share insight with the room based on discussions they have had, raising key questions and sharing ideas around how to improve performance. |
| 15:00 – 16:00 | Drinks reception |
Am I eligible?
The event is free to attend for retailers.
To ensure a relevant experience for all attendees, limited free seats are available for non-members who meet the following eligibility criteria:
– Hold a manager-level position or higher within their organisation
– Represent a retail business with £2 million+ annual turnover
How can solution providers get involved?
This event is only free to attend for retailers.
This is a rare chance to engage senior retailers during their peak trading season.
Sponsorship offers exclusive access to a highly curated audience.
Book time with us to explore tailored partnership opportunities.



