Discover Black Friday 2026 performance
Enhance your 2027 strategy
The Royal Horseguards Hotel, London
Thurs 10 Dec | 09:45 – 16:00
Christmas Connect 2026
Black Friday Unwrapped
Discover Black Friday 2026 performance
Enhance your 2027 strategy
The Royal Horseguards Hotel, London
Thurs 10 Dec | 09:45 – 16:00
An exclusive roundtable experience designed for retail leaders to analyse results, uncover emerging trends, and shape forward-looking strategies.
You’ll dive into key performance data and benchmark your results against 200+ industry peers, while gaining fresh insights into standout categories, marketing wins, and operational best practices.
This festive-themed event also offers invaluable time to build connections with senior leaders navigating similar challenges.
Why Attend
Take a deeper look at Black Friday 2026 and uncover what the results really mean for your business.
Explore IMRG’s latest industry data, benchmark your performance against 200+ retailers and identify the trends, strategies and customer behaviours that made an impact.
Connect with fellow retail leaders to share experiences and turn the lessons from peak into practical opportunities for a stronger 2027 strategy.
Access IMRG’s latest Black Friday 2026 performance data and uncover the trends, categories and strategies that shaped peak.
See how your performance compares with the wider market, identify where you stood out and uncover opportunities to improve in 2027.
Share experiences with senior retail and ecommerce leaders, learn what worked for your peers and leave with practical ideas for the year ahead.
Insight. Interaction. Celebration.
This one-day event combines structured roundtables, expert-led sessions, and peer discussions in a relaxed, festive environment.
From keynote insights to collaborative workshops, every element is designed to spark ideas and drive strategic alignment across your team.
Expect lively conversations, tangible takeaways, and valuable new connections.

The event is free to attend for retailers.
To ensure a relevant experience for all attendees, limited free seats are available for non-members who meet the following eligibility criteria:
– Hold a manager-level position or higher within their organisation
– Represent a retail business with £2 million+ annual turnover
This event is only free to attend for retailers.
This is a rare chance to engage senior retailers during their peak trading season.
Sponsorship offers exclusive access to a highly curated audience.
Book time with us to explore tailored partnership opportunities.