IMRG Data Webinar - Optimising the Checkout

Making even small improvements to performance at the checkout could lead to significant uplifts in sales performance – so what do retailers need to think about when structuring the layout of the checkout and associated areas of their site experience?

Join IMRG and Loqate, a GBG solution, as we pinpoint which areas of the checkout retailers should optimise to increase conversion rates.

You will learn:

  • How abandonment rates at the checkout vary and possible reasons why
  • How the structure of the checkout can impact conversion
  • The importance of clarity for shopper confidence

Members - Login to watch the webinar

Not a member? Join the IMRG Membership to watch the webinar and get unique resources to understand and improve your online retail performance.