Search

Online fashion: customer retention rates still lag

Online fashion is a congested sector, and it’s getting busier. There are more brands, and they come from more places. Cross-border competition is becoming more intense. In this member insight article, we look at a lag in customer retention rates in online fashion and the underlying factors behind these figures. 

Members - Login to read the full insight 

Not a member? Join the IMRG Membership to read the full insight and get unique 

resources to understand and improve your online retail performance.