IMRG Brexit Poll

IMRG questioned 23 senior ecommerce professionals (Heads of Ecommerce, CEOs, Managing Directors and Marketing Directors) between 6th and 8th July, two weeks after the EU referendum. The respondents include both multichannel and online-only merchants.

The retailers were asked if they have experienced any slowdown in sales following the Brexit vote and also whether they have seen any increase in traffic and/or sales from international customers.