Peak Connect Conference
The Christmas peak period keeps evolving – what’s going to happen in 2017?
Peak has undergone significant change in recent years – with Black Friday serving to pull a huge bulk of sales forward into November. The logistical issues experienced in 2014 have not been repeated since, but it remains difficult to predict exactly what will happen due to the sheer scale and pace of the Black Friday period.
What does seem to be apparent though is that Black Friday is a unique time of year – customers behave differently and retailers find themselves under different kinds of pressure.
So what’s going to happen in 2017?
This conference will look in detail at everything we know so far, identifying the ever-evolving character of Black Friday and helping you build a strategy for securing your share of spend during the busiest time of year.
We will also be publishing a ‘planning for peak’ report (supported by Salmon) at this event.
Who Should Attend?
The whole programme for this Managing Peak Performance Connect Conference is designed to provide retailers with key learnings around strategic planning, dealing with high traffic and order volumes, finally the operational aspect of fulfiling the items. We will look at the impact this has on the business and teams within. If you want to understand the latest trends and developments in these areas this conference is a must-attend for you. If your role or responsibility falls into one of the below, you will benefit from attending the IMRG Peak Connect Conference:
- Heads of eCommerce
- Heads of Multichannel Retailing
- Global Heads of eCommerce
- Heads of Logistics/ Delivery
- Heads of Marketing
- Managers / Directors
- Marketing Directors
This event is open to all IMRG retailer members*, and IMRG Supplier members at no charge**.
*An online retailer would be a B2C operation selling products or services, via a website with transactions completed fully, including payment, via any interactive channel, from any location. These operations may have a social media presence, store, or be linked via a marketplace but would operate primarily via their own domain and not via a marketplace alone. Unfortunately 3rd party agencies who have retailers as clients are not classed as retailers themselves but would be a solution provider.
**Attendees registering under incorrect ticket types will be reviewed and cancelled with access to the event refused.
Where Is It?
IMRG Managing Peak Connect Conference will be hosted in Cavendish Conference Centre.
Registration from 08.30, starting at 09.30 and finishing 17.00 with networking drinks till 19.00.
Cavendish Conference Centre
22 Duchess Mews
Nearest Tube Stations:
Great Portland Street
Hammersmith & City Line