Join us for our Autumn Directors’ Lunch, where we will be sharing all of our predictions for Black Friday and Christmas 2024. We will reveal how the market is performing in the run up to the busiest time of the year, and will discuss what retailers can be doing to prompt growth.

The peak trading season of 2023 brought a lot of hardship for the industry, where the entire online market was down -1.6% Year-on-Year. Hence, we know that activities for growth are a top priority this year.

Knowing this, we have created an event that will inspire conversations around improving key metrics, elevating campaigns, adapting discounts, increasing customer acquisition, fulfilling customer expectations, and ensuring all processes are smooth for retention in Q4.

The day will include a mixture of IMRG insight-led presentations, industry expert-led discussions, roundtable style networking with directors of retail, and a drinks reception to finish.

Come along and be best prepared for peak trading 2024 and beyond.

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    Key metric comparison

    Benchmark your H1 performance against the industry average

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    Ensure peak period success

    Discuss ideas and strategies to optimise peak season performance in 2024

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    Overcome barriers

    Learn about where the challenges and opportunities lie during Black Friday

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    Customer behaviour

    Find out about demand and changes in customer behaviour

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    Spark ideas

    Find out what other senior leaders have planned for Black Friday this year

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