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USA eCommerce Country Guide

A guide that can help you improve your cross-border strategy


With the largest global economy, a population of over 324 million and internet penetration of over 88%, the United States of America (US) is an attractive market by any measure. 

A strong and growing GDP per capita of over $56,000 and widespread use of English as a main language makes this multi-cultural market relatively easy to access. 

Ranked in 2015 as the number one country for ecommerce, the US is driven by consumer demand with overall retail worth $4.83 tn, and web sales recorded as $394 bn, up 15.1% in 2015.

This cross-border country guide contains valuable information on: 

  • Overview of the USA eCommerce market
  • Marketing strategies for the USA eCommerce market
  • Popular payment methods in the USA eCommerce market
  • Legal framework & regulation in the USA eCommerce market
  • Logistics in the USA eCommerce market