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White Papers Archive

November 2008
07 November 2008
Web Usability - Increase sales by improving customer experience
Good usability makes sales. Everything else being equal, consumers will purchase from websites that are easy to use, and avoid websites that are hard to use. It is not rocket science to understand that consumers prefer to have a good experience online, rather than a bad one....more
October 2008
17 October 2008
Home delivery: Delivering your brand values right to your customer’s door
In the past, as customers we experienced extremely high levels of customer service and home delivery effectiveness. It was based on the fact that as customers, we purchased locally, the local supplier took products into stock and as a business had fantastic local knowledge. This left us with a comprehensive service for all our home delivery needs...more
16 October 2008
IMRG and LACORS Develop Standard T&C's
In order to provide smaller Eretailers clarity around the basic requirements of a terms and conditions policy, IMRG, Bond Pearce, and the local government association, LACORS, have developed a boiler plate document for retailers to tailor to their own requirements....more
September 2008
10 September 2008
easyJet websites now offer Holiday Packages in multiple languages
IVIS Professional Services internationalise websites to offer multi-language support to enhance customer experience...more
10 September 2008
easyJet helps to ‘decarbonise the environment’ with ‘easyJet Carbon Calculator’ and ‘easyJet Carbon
IVIS Professional Services internationalise websites to offer multi-language support to enhance customer experienc...more
August 2008
18 August 2008
Top 10 Tips For Paid Search Success This Christmas
With Christmas right around the corner it is time to concentrate on building a plan for your Paid Search advertising. By using the tips and suggestions found in this white paper, you can assure that you’ll be prepared and well on your way to a successful Christmas....more
06 August 2008
Poor Quality Data: The pandemic problem that needs addressing
The Internet has had a major impact on global business as organisations, regardless of size, potentially have access to a universal customer-base. As technologies develop at a rapid pace, the most important tool deployed by any established....more
July 2008
25 July 2008
IDIS Delivery Manager Case Study
"Even the best shopping experience can be totally negated by a bad delivery experience. With the IDIS Delivery Manager, our delivery options will be significantly better." Nick Robertson, CEO and founder of ASOS...more
June 2008
13 June 2008
Controlling High Fraud Risk of International Transactions
iovation has pioneered a unique PC reputation technology for online fraud screening and multi-factor authentication for online businesses and communities.For over 5 years,iovation ’s solutions have helped online businesses prevent fraud regardless of where it originates by focusing on the reputation of Internet-enabled PC/devices as the nexus point of all online transactions.This white paper describes how a location-agnostic solution can be a critical factor in fighting both domestic and internationally originated fraud....more
05 June 2008
The Total Economic Impact of iovation ReputationManager
In March 2008, online fraud and abuse management service provider iovation, inc. commissioned Forrester Consulting to examine the total economic impact and potential return on investment (ROI) enterprises may realize by deploying iovation’s ReputationManager. ReputationManager is a real-time fraud management solution and a forensic fraud analysis tool to identify and reduce the impact of online fraud such as chargebacks, stolen credit cards and identity theft, as well as abusive activity such as chat abuse, predatory behavior, and other forms of online harassment....more
05 June 2008
Multichannel Swap Shop - Exploring the Behaviour of the Multitasking, Multicultural,Multichannel Cus
Customers today are changing more than the organisations that serve them.As customers gain access to more channels and increasingly sophisticated technologies,they are becoming armchair researchers, using multiple channels to get access to the best value propositions, information and advice.....more
04 June 2008
Behavioral Merchandising
Behavioral Merchandising is the art of using customer behavior to place, promote and display products in order to maximize retail sales revenue. In an online retail context, examples includes using data on where visitors come from, what they search for, what they click on and what they buy -to drive as relevant product promotions to each visitor at every point of interaction as possible....more
May 2008
13 May 2008
Controlling High Fraud Risk of International Transactions
iovation has pioneered a unique PC reputation technology for online fraud screening and multi-factor authentication for online businesses and communities.For over 5 years,iovation ’s solutions have helped online businesses prevent fraud regardless of where it originates by focusing on the reputation of Internet-enabled PC/devices as the nexus point of all online transactions.This white paper describes how a location-agnostic solution can be a critical factor in fighting both domestic and internationally originated fraud...more
12 May 2008
Using Reputation of Devices To Detect and Prevent Online Retail Fraud
iovation pioneered the use of device reputation for online fraud management and multi-factor authentication in the e-commerce industry.iovation ReputationManager ™,a Software as a Service (SaaS)fraud management solution,links devices,such as PCs,with user accounts or transactions and utilizes the reputation of those devices to guard against online fraud....more
07 May 2008
Mobility Comes of age as the latest Retail Channel
In 2008, we evaluated 45 retailers from north america and europe in three categories G500: general merchadise, drugstores, department stores. Web 15: top 15 websites based on sales volume in 2006 (all sites >$1B in sales Innovators: innovators in the e-retail space Examined foundational and emerging capabilities across the value chain. Took an outside-in, consumer point of view; assessed e-commerce trends, performance improvements...more
06 May 2008
Mobile Access Is the Next Big Opportunity in Online Retail
Online Channel More Vital than Ever for Retailers Online commerce is seeing rapid growth in the United States and Europe, with year- over-year increases of 21 percent and 37 percent, respectively. Retailers cannot afford to ignore e-commerce sales because the sums are huge and continuing to grow. U.S.e-commerce spending approached $175 billion in 2007,and U.S.consumers are projected to spend $300 billion by 2011. In Europe, consumers spent an estimated $197 billion in 2007, and strong growth is forecast through 2011, when online sales will surge to $406 billion...more
April 2008
16 April 2008
The Challenge of Systems Replacement
Building firm foundations for the successful implementation of IT projects is a tricky business. First of all you have the people in the business who know what they want but can’t always articulate it within a defined scope and parameters. Then you have those helpful IT people who can sometimes come across as though they speak a different language.......more
February 2008
11 February 2008
Wired to Shop: What Motivates Shoppers to Click that ‘Buy’ Button
This paper takes us back to the basics. Even the most powerful of technology is meaningless if we don’t understand buyer intent or the way people shop....more
January 2008
31 January 2008
Fourth Annual UK Online Fraud Report: Online Payment Fraud Trends, Merchant and Consumer Response
For the first time we have spoken to consumers in preparing the 2008 UK Online Fraud Report. Comparing consumers’ responses with the experience of merchants has provided a more detailed view of the impact of online fraud, and the industry’s...more
28 January 2008
IMRG Industry Report 2008
This Annual Report includes a summary of the broad array of news and data that has been provided to the IMRG membership throughout 2007....more
11 January 2008
UK Online Fraud Report
For the first time we have spoken to consumers in preparing the 2008 UK Online Fraud Report. Comparing consumers’ responses with the experience of merchants has provided a more detailed view of the impact of online fraud, and the industry’s attempts to combat it. Our approach to merchants has remained consistent with previous reports. Through online responses and telephone surveys we have gathered the views of 165 UK-based businesses....more
08 January 2008
Top 10 New Years Resolutions to Avoid an e-Commerce Hangover in 2008 - Marketplace
A checklist brought to you by ChannelAdvisor.....more
08 January 2008
Top 10 New Years Resolutions to Avoid an e-Commerce Hangover in 2008 - CSE
A checklist brought to you by ChannelAdvisor....more
08 January 2008
Top 10 New Years Resolutions to Avoid an e-Commerce Hangover in 2008
A checklist brought to you by ChannelAdvisor...more
04 January 2008
Satisfying the I-generation shopper
Today, more than ever before, retailers are challenged with selling to and supporting the i-Generation of buyers—consumers who are familiar with and expect personalised information and instant communication. These “super shoppers” are self-reliant, internet-savvy individuals who, at every stage of their retail interactions, are demanding more choice, convenience, and control. It can be intensely difficult and costly to satisfy their needs and foster loyalty among them....more