Print Page

White Papers Archive

December 2005
14 December 2005
Net-A-Porter.com Increases Monthly Revenue by £23,000 through Search Engine Optimization
NET-A-PORTER has built a reputation for being the place to buy cutting-edge fashions online. This London-based luxury fashion boutique showcases 100 designers and ships globally to more than 70 countries. The company is committed to ensuring a positive online experience and providing unparalleled quality, selection, and convenience.....more
October 2005
10 October 2005
The Insiders Guide to Managing Card Not Present Fraud, Strategies to Maximise Sales and Minimise Fra
The Interactive Media in Retail Group (IMRG) has estimated that by 2009 a quarter of all UK shopping will be conducted via the web and mobile devices, in a market worth £80 billion.1 Such industry predictions reveal the growing popularity and.....more
10 October 2005
Revised guide for businesses on home shopping: consultation document issued
IMRG members will no doubt be aware of the comprehensive Business Guide for Home Shopping issued by the Department of Trade and Industry and the Office of Fair Trading. Unfortunately, the DTI and the OFT have historically taken different views....more
September 2005
12 September 2005
Get the price right and the rest will follow
Over half the population now makes regular use of the web. Customers expect accurate information and with their growing confidence in using online services, their expectation as to the quality and scope of information available increases.....more
11 September 2005
Get the price right and the rest will follow - Recent developments in unfair contract terms
Currently the main law governing limitation of liability and unfair contract terms is contained in two pieces of legislation, the Unfair Contract Terms Act 1977 (“UCTA”) and the Unfair Terms in Consumer Contracts Regulations 1999 (“the....more
10 September 2005
Pursuing Brand Infringements Online: Why Policing the Internet for Brand Abuse is No Longer Optional
The internet is the largest depository of information in the world. Its global reach and speed of access to vast amounts of information has changed the way companies conduct business throughout the world. Whilst the internet has created many new opportunities, it has also presented brand owners with challenges to protect their trade marks and brand names, online...more
August 2005
10 August 2005
Hosted eCommerce: Building Competitive Advantage for the Online Retailer
In an ever-evolving, intensely competitive online sales environment, eCommerce retailers are constantly in search of ways to increase sales, reduce technology costs and acquire new customers. The result is a market-wide demand for enhanced eCommerce technology, effectively paving the way for a new breed of hosted eCommerce solution.....more
04 August 2005
Activation During Shopping Fact Sheet, Helping cardholders enrol in Verified by Visa (VBV)
ADS is a highly effective method of encouraging online shoppers to take the initiative to enrol in VbV. Experience demonstrates that a substantial proportion of cardholders will take advantage of ADS.....more
03 August 2005
Verified by Visa: Merchant fact sheet
Internet shopping surveys almost universally return the same response as to why people don’t shop more, or even at all, over the Internet. Research in the U.S. by Fabrizio McLaughlin shows that about 75 percent of consumers feel they may...more
02 August 2005
Verified by Visa (VbV) and CVV2 (Card Verification Value 2)
To increase security and reduce their operating costs, e-commerce merchants have the option of implementing Verified by Visa (VbV) and Card Verification Value 2 (CVV2). These global verification tools reduce fraud and chargebacks. To offer....more
01 August 2005
Verified by Visa: Merchant Deployment Best Practices Factsheet
As VbV evolves some very valuable lessons can be learned from the marketplace. This Factsheet provides details of the way that the service should be configured and provides useful best practices information - for those merchants already....more
June 2005
10 June 2005
e-Retail Delivery in the UK A report by Snow Valley for IMRG
Delivery is recognised as the Achilles Heel of online shopping. The internet age has brought convenience, speed and choice to the world of retail, yet many online retailers still expect their customers to settle for a vague promise of delivery within the next 7 days......more
May 2005
10 May 2005
IMRG e-Retail Standardisation Report by Snow Valley
Part 2 The Checkout Process...more
February 2005
10 February 2005
IMRG e-Retail Standardisation Report by Snow Valley
Part 1: Transactional Navigational Elements Style & Terminology...more