About Us
IMRG (Interactive Media in Retail Group) is the membership community for the e-retail industry, whose vision is to maximise the commercial potential of online shopping through the promotion of best practice. With more than 20 years' experience in the fast-moving e-commerce market, we enable members to maximise the business opportunities available to them through the provision of insightful data and by tracking trends and developments in the e-retail marketplace.
IMRG’s greatest strength lies in the breadth and variety of expertise available in our membership community. By joining IMRG, you will get access to our wide-ranging Community, Industry Standards, and Information.
1. Community
IMRG offers a retail membership network for retailers and solution providers who seek to collaborate, voice ideas and opinions, and grow their network in an e-retail community, through events and thought leadership programmes.
IMRG hosts a number of member-only seminars and thought-leadership forums throughout the year on a multitude of topics, which allow both merchants and facilitators to learn about, and determine, the future of e-retail.
2. Industry Standards – Best Practices

IMRG actively promotes retail industry standards and best practice, facilitating self-regulation and the advancement of a comprehensive code of conduct for the e-retail industry through lobbying activities undertaken for both retailers and solution providers.
The standards and best practice advice are established and shared by means of online information, white papers, seminars and forums that address key regulatory and innovative issues.
As a solution provider you will learn more about your clients’ key issues, and as a retailer you will be assured of the most up-to-date and relevant issues that are underlying the e-retail market, as well as being part of a community that shapes the future of e-retail standards.
3. Information – Market Intelligence
IMRG provides an interactive pool of retail data and information both from within its own research team, and from a wide variety of external information resources. Members can also share their information with the community through IMRG.
IMRG shares e-retail knowledge and information with its members through an online portal and email communication containing retail sales index data, a solution provider directory, white papers, and monthly retail sector review.