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20 July 2010

Web sales up 20% in June

The latest results from the IMRG Capgemini e-Retail Sales Index reveal that total online sales in June rose a fifth year on year, boosted by a combination of warm weather and a busy sporting calendar. Shoppers spent a total of £4.4 billion online during June, equivalent to £72 for every person in the UK. This is the second consecutive month, that year on year growth has been above 20%, the highest rate since June 2008.

Whilst British sporting performances may have underperformed, supermarkets, stores and off-licences emerged as clear winners, as sales saw an impressive 20 % year on year growth. As the World Cup and Murray fever gripped the country, mixed with the third hottest June since 1929 , consumers stocked up on alcohol supplies to celebrate and commiserate, helping to boost sales by 23% on June last year; a 12% increase from May.

The Index also highlighted that June 2010 was a particularly strong month for multi-channel retailers, enjoying a year-on-year growth of 27%, which suggests high street retailers are recognising the overwhelming benefits of a strong online offering.

Tina Spooner, Director of Information at IMRG said: “With almost all sectors showing double-digit growth last month, it is apparent the boost from World Cup fever continued into June. As a result, the growth in e-retail sales rose to 18% in the second quarter and year to date the online retail sector is up 15% compared to the first half of 2009."

Chris Webster, Vice President, Head of Retail Consulting and Technology, Capgemini, said: “The combination of the World Cup, Wimbledon and the high temperatures resulted in a record June for online shopping.

Despite turbulent times June has seen the second consecutive month of year-on-year growth above the 20% mark. Consumers are more savvy than ever and continue to look towards online shopping to find the best deals that the high street and the Internet can offer.”